Safia Minney fair trade farmers

Power from the people: Safia Minney’s sustainable fashion mission We are delighted to announce that Safia Minney, founder of People Tree and the Fashion Declares movement, has been named Drapers Sustainable Fashion Champion in the Drapers Sustainable Fashion Awards 2022.  The fashion industry’s efforts to become more sustainable were in danger of derailment during the […]

Safia Minney, speaking engagements, April to July 2018


Safia Minney, MBE, author, activist, MD of Po-Zu & founder of People Tree, will be speaking at the following events: 1) Monday 23 April 2018 – Fashion for Good in Amsterdam 19:00 – 20:00 – Panel with Ethical Fashion Trailblazers – Safia Minney (Founder, People Tree), Antoinette Klatzky (Executive Director, Eileen Fisher Leadership Institute); Ruby Veridiano […]

Creating a Fashion Revolution


Some lovely people recognise me as the pioneer of sustainable fashion, they even stop me to chat on the tube in Tokyo or London. I started my journey 27 years ago in Japan where I created People Tree the world’s leading Fair Trade and sustainable brand, indeed, creating a fashion revolution. I built supply chains […]

Guest Post – Slowing Down, A Woodland Gathering

awoodlandgathering flowers

🍂Slowing Down🍂 Guest post from Laurie, A Woodland Gathering: Laurie writes: After years of living in constant fear in a fast-paced world I became consumed by anxiety and OCD. Slowing down my pace of life and being mindful of the world around me has massively helped in my journey to getting better. At the peak […]

Black Friday, or ‘Buy Nothing’ Day


Whilst running  Ethical and Fair Trade businesses over the last two decades, events such as a SALE or BLACK FRIDAY and CYBER MONDAY always fill me with gloom…and if I’m honest, irritation. Why, you may ask? Well, this is because the present economic system is utterly dysfunctional, corrupt and largely bankrupt and as a result […]

Frequently asked questions – Safia Minney

Safia Minney Slave to Fashion

Safia is often asked MANY questions about why she made the decision to make a career working within, and speaking publicly about fair trade and sustainable fashion, and eradicating modern slavery in the fashion industry. Here’s a few of those questions – and Safia’s thoughts in reply. Safia Minney, Founder of People Tree, Managing Director […]

Jaz O’Hara Founder of The Worldwide Tribe in conversation


Safia Minney chats with Jaz O’Hara, founder of theworldwidetribe.com A humanitarian organisation supporting refugees. 1. You organisation does amazing work on the ground and raising awareness of refugees – how do you split your time? Which has been the most effect campaign to date? (Jaz, love your videos, which is your favourite and why?) Splitting […]

Mentoring Pakistan’s Fashion DNA


Safia Minney writes: It was wonderful working with some of Pakistan’s most creative fashion designers Zuria Dor, Gulabo, Pink Tree, Jeem, Munib Nawaz & Sonya Battla as part of a program to promote ethics and culture by the British Council. Despite having a rich handcraft and textile heritage, unlike countries like Bangladesh, Pakistan has no Fair […]

Safia Minney’s “Slave to Fashion” Book Launch at the Duke of Cambridge

Book Cover Slave to FASHION

Slave to Fashion Book launch 24 April 2017 Safia writes: It’s an historic day to launch a book.  The 4th anniversary of the Rana Plaza building collapse in Bangladesh killing over 1,000 garment factory workers who work under highly exploitative conditions to make the clothes we buy, often for the price of a lunch, on […]

Slave to Fashion Book featured on Fairtrade Foundation blog

What do you know about modern slavery in fashion by Safia Minney, Founder of People Tree and Managing Director of Po-Zu (ethical footwear company) Safia launches her new book ‘Slave to Fashion’ during Fashion Revolution Week. The book discusses modern slavery in fashion supply chains and goes through Safia’s journey finding out more behind the […]

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